Good design makes everything easier

Good design makes everything easier

Senior visual designer working across brand, campaigns, digital experiences, and systems. I turn complex ideas into clear, thoughtful work that works across every touchpoint.

About me

Design built around clarity, not complexity

I’m a senior visual designer who likes to understand the problem before jumping into the design. I ask questions, challenge assumptions, and look for the clearest way to make an idea work.

My process moves between thinking, directing, designing, and building, depending on what the problem needs.

Think
Direct
Design
Build
Research, question, synthesize, understand

Exhibit branding

Visual identity and campaign design for a cultural philanthropy event spanning print, digital, and merchandise. Winner of a GDUSA American Graphic Design Award in 2024.

Website Refresh

A website and visual system redesign for a growing construction technology platform, increasing site sessions by 70+ percent.

Better Together

A scenario based banking training game designed to help teams build stronger customer conversations through realistic situations and interactive learning.

Selected work gallery

A range of projects across print, digital, editorial, and campaigns.

Have a project in mind?

I work with teams and businesses across print and digital.
Tell me what you're making.

Have a project in mind?

I work with teams and businesses across print and digital.
Tell me what you're making.

Have a project in mind?

I work with teams and businesses across print and digital.
Tell me what you're making.

© 2026 Josefina DS. All rights reserved.

© 2026 Josefina DS. All rights reserved.

© 2026 Josefina DS. All rights reserved.